Catalog Search Results
Author
Series
Pub. Date
[2016]
Physical Desc
32 pages : illustrations (some color) ; 21 cm.
Language
English
Description
"In this engaging biography, readers will learn about the developer of the Barbie doll, Ruth Handler. Follow the story of Handler's early work with her husband Elliott making and selling plastic products, their collaboration with Harold Matson to form Mattel, Handler's inspiration for a new kind of doll, and the company's introduction of Barbie in 1959. Readers will follow Barbie's evolution through the ensuing decades as Handler continuously reinvented...
Author
Pub. Date
[2018]
Physical Desc
xxi, 282 pages ; 25 cm
Language
English
Description
"The battle between Mattel, the makers of the iconic Barbie doll, and MGA, the company that created the Bratz dolls, was not just a war over best-selling toys, but a war over who owns ideas. When Carter Bryant began designing what would become the billion-dollar line of Bratz dolls, he was taking time off from his job at Mattel, where he designed outfits for Barbie. Later, back at Mattel, he sold his concept for Bratz to rival company MGA. Law professor...
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